The numbers speak for themselves. Hiring people with disabilities isn’t a taking a chance. It’s a smart move that helps businesses succeed, grow, and change for the better.

Mass Ability: “Don’t Do Risky Business”

Role: Senior Copywriter

Senior AD: Lane Beachler / ECDs: Pete Valle + Marie Rockett

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RADIO SPOTS

Role: Concept + Lead Writer

ECD: Pete Valle

Mass gov website

Role: Lead Writer

View site

Mass Ability / Assistive Technology

Assistive technology (AT) makes life easier for people with disabilities.

We wanted to drive that point home and inform Massachusetts about the benefits of AT.

Alexa, display the campaign please.

Copy headlines:

  • Crush that deadline.

  • Make life easier.

  • Pump up the volume.

Role: Senior Copywriter

Senior AD: Lane Beachler / ECDs: Pete Valle + Marie Rockett